Marketing dan Promosi Via Game, Bagaimana Caranya?
Pemanfaatan game sebagai untuk media promosi dan marketing sudah dimulai dari awal tahun 1980. Semakin berkembang ketika internet dan browser game mulai menyebar luas. Kita kemudian mengenal istilah advergame. Istilah ini diperkenalkan oleh Anthony Giallourakis pada tahun 1999, untuk menggambarkan berbagai jenis game yang digunakan secara khusus untuk kegiatan promosi produk atau jasa. Di...
Online Facilitated Game-Based Learning Session for Leadership in Telkom GPMP IV Batch 46 & 47
On March 2nd, Kummara collaborates with Telkom Corporate University to present Online Facilitated Game-Based Learning (OFGBL) session for Great People Management Program IV (GPMP IV) Batch 44 & 45 about purpose and values. The session is joined by 59 participants. The aim of this session is to increase understanding of the importance of having purpose and values as well as a reminder...
Understanding Values and Corporate Culture with MANGGALA Game-Based Learning
The second Online Facilitated Game-Based Learning session with MANGGALA Mandiri Game-Based Learning Leadership was held on November 20, 2020. Attended by 70 participants from different divisions, the session focused on BUMN core values (AKHLAK) and Mandiri corporate values. At the beginning of the session, Eko challenged the participants to find the answer to the problem statement:...
“What a Decade! A Gamified Learning Journey in Indonesia”
On November 23, Eko Nugroho joined as one of the keynote speakers at Gamification Europe 2020. Gamification Europe hosted the world’s greatest gamification practitioners and aims to share the most useful and up-to-date content about gamification and related game-based technologies. “What a Decade! A Gamified Learning Journey in Indonesia” became the title of Eko’s...
Online Facilitated Game-Based Learning Session for Leadership with Nutrifood
Earlier in November, Kummara hosted an Online Facilitated Game-Based Learning (OFGBL) session about leadership with Nutrifood. OFGBL for Leadership attended by 10 Nutrifood team members. They played Laksamana, where they has to sail 2 ships led by 2 “Laksamana” (admirals) to reach an island with plenty of resources and then conquer it. There were lots of obstacles while sailing...
Driving Performance Through Corporate Value
Kummara and Mandiri Corporate University held MANGGALA Online Facilitated Game-Based Learning session on November 13, 2020. This session is attended by 69 participants from different division in Mandiri. A special scenario is prepared to complement the focus of the session, which is BUMN core values (AKHLAK) and Mandiri corporate values. The briefing session was led by Eko Nugroho by...
Online Facilitated Game-Based Learning Session for Leadership in Telkom GPMP IV Batch 44 & 45
On November 3rd, Kummara collaborates with Telkom Corporate University to present Online Facilitated Game-Based Learning (OFGBL) session for Great People Management Program IV (GPMP IV) Batch 44 & 45 about purpose and values. The aim of this session is to increase understanding of the importance of having purpose and values as well as a reminder of Telkom’s purpose and values....
“Gamification is the Future of Learning”
On November 5, Eko Nugroho became one of the speakers at New Human Capital National Conference 2020 (HCNC 2020) held by PPM Manajemen. The theme of HCNC 2020 is New Approach In Learning and Development for Future Business Growth. Titled “Gamification is the Future of Learning”, Eko talked about how corporate learning needs to be done differently, especially because of the...
“Introduction to Business Strategy” Online Facilitated Game-Based Learning for Telkom GPTP XII
As the second part of the Online Facilitated Game-Based Learning session from the previous one, earlier in September 2020, Kummara became the host of Online Facilitated Game-Based Learning sessions for 277 new employees of Telkom. The main themes of the play session were Strategic Management and Business Acumen (Entrepreneurship). As an introduction to business strategy, the participants...
