Client: SC Johnson
Design: Rio Fredericco
Development: Daus Gonia, Andrian Fauzi, Hasbi Asyadiq, Dicky A. Permana
MozzHunter is a part of marketing campaign for a new product, Baygon Fresh Scent from SC Johnson company. Created as a PC game with a fast-paced gameplay and unique features, MozzHunter delivers the fun factor of a daily activity. All the game’s features created with a purpose, to deliver the campaign message of Baygon as a reliable product to kill mosquitoes even in the hidden spots.
Player should hunt down the visible and hidden mosquitoes using Baygon’s new product spray can as a controller to collect scores. By placing the game in public venues, its purpose is to engage customers in interacting with the product venue and raising their awareness about the product.
Status: Completed 2013